Reputation is what people think and say about you when you are not in the room; this timeless quote could not be more fitting for the Experiencing Public Relations (EPR) Conference. Over the years, the EPR Conference has been a mirror of reputation itself, praised by many for its transformative impact, yet occasionally misunderstood. Some have wrongly assumed it is a women-only conference or a gathering purely for public relations professionals. In truth, EPR is far bigger, bolder, and more inclusive than that.
At its core, the Experiencing PR Conference is a business conference, a dynamic stage where business leaders, government officials, association heads, and PR professionals converge to discuss the power of PR to transform businesses, economies, and society at large.
What sets EPR apart is its unique lens. Here, the conversation isn’t dominated by PR professionals advocating for themselves. Instead, it is the clients, leaders, and decision-makers who have experienced the power of PR that take the microphone.
After all, when we shop online, we trust reviews and testimonials more than advertisements. In the same way, there is no better validation of PR’s value than hearing it from the very leaders who have felt its impact firsthand.
Since its inception, EPR has been hosted by Public Relations Women Foundation, known publicly as Nigerian Women in PR, an Organisation amplifying the voices of female professionals in communications. In just four years, the conference has attracted over 4,000 virtual attendees and more than 1,000 in-person participants, proving itself as one of the most important gatherings shaping the future of communications in business.
Now, standing on the threshold of its fifth edition in 2026, the conference is entering a bold new chapter. No longer confined by geography or limited in scope, EPR is emerging as an independent business conference, a global hub for conversations on the strategic value of PR.
Today, its audience stretches beyond Nigeria. EPR now brings together executives, investors, policymakers, and entrepreneurs, fostering cross-sector dialogue on how reputation, perception, and influence drive success.
The 2026 edition promises to be nothing short of groundbreaking. To mark its fifth year, EPR is scaling up its impact with exciting innovations:
- Regional virtual conferences to spark continent-wide conversations.
- Inter-university debates that will engage and inspire the next generation of PR leaders.
- A podcast series spotlighting influential voices across communications and business.
- Panel Sessions designed to equip delegates with practical tools for business success
These additions are more than just programming, they represent a commitment to ensure that the conversations sparked at EPR don’t end when the conference does. Instead, they continue to ripple across industries, regions, and generations.
We live in a world where perception often precedes reality. A company’s reputation can attract investors or chase them away. A leader’s words can inspire nations or stir unrest. In such a world, public relations is not just a function, it is a force.
By having professionals who have experienced its results, the conference reshapes how the world sees communications. It shifts PR from being “an industry conversation” to a business imperative, proving that reputation is no longer just what people say when you’re not in the room; it’s what shapes whether you even get into the room in the first place.
As EPR steps into its fifth year, one thing is clear: this is not just a conference. It’s a movement, showcasing the power of PR to transform businesses, economies, and society itself.
